There are 6 challenges every data-driven marketer faces. Hereҳ how to manage them.

At MarTech West, Nordstrom's analytics expert Jason Mestrits shed light on how marketers can face down the challenges of creating an effective data-driven operation. The post There are 6 challenges…

Now you have visitors to your product, but that’s the problem. They are just visitors. You’ve found a way to get them to come to your product, but if this is all you do then they will bounce at an…